Native Awareness+

Discover a better way to build brand awareness on the open web. Go beyond views and impressions with Outbrain’s suite of in-article native ads.

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70%

average viewability

Native Awareness+

Make a Bigger Impact

Outbrain’s Native Awareness+ formats are exclusively in-article and brand safe, with no brand adjacency — featuring large format, vertical creatives that drive better brand results.

+70%

average viewability

7

seconds average
 in-view time

0.40%+

average CTR

25%

higher viewability than display*

1B

unique users reached per month

44%

more trusted by consumers

(publisher environment)

More Ways Than Ever to Tell Your Story.

Outbrain’s Native Awareness formats allow you to leverage existing social assets, or create new experiences from scratch — all which provide a seamless experience with your brand.

More Ways Than Ever to Tell Your Story.

Outbrain’s Native Awareness formats allow you to leverage existing social assets, or create new experiences from scratch — all which provide a seamless experience with your brand.

 
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Source:
Eigene Erhebung/ Polar Social Display Playbook  |  Outbrain Internal Data 2020

Stand Out

on the open web

All Outbrain placements are dynamically formatted and optimized for each publisher environment, creating the most native experience possible.

Native Awareness+

Discover a better way to build brand awareness on the open web. Go beyond views and impressions with Outbrain’s suite of in-article native ads

Native Social

Amplify the impact of your social presence on the open web, with formats that mirror the premium look and feel of social networks

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Native Display

Capitalize on new, engagement-focused elements to grab attention and tell your brand story: like Brand Logo, Description, and CTA Buttons

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View our full creative specifications for each Native Awareness+ format here

Dive into the details:

Native Video

Drive awareness and engagement with your video assets while creating a unique, native ad experience across organic environments

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Easy Activation,
Seamless Integrations.

Programmatic

Available formats: Native Display

Moat, IAS, & DoubleVerify viewability and brand safety tracking supported

Deal ID activated on your DSP of choice: DV360, Xandr, the Trade Desk, Zemanta

Category allowlist and blocklist

Managed Service

Available formats: Native Social, Native Display, Native Video

Moat, IAS, & DoubleVerify viewability and brand safety tracking supported

Optional ISI & Disclaimer fields

Category allowlist and blocklist

Ready to learn more?

Get in Touch

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