Do You Know the Value of Your Content?

Publishers can finally connect the dots to see the real-time revenue for each piece of their editorial content. This new level of transparency will change everything for publisher revenue teams, as they can now understand exactly how much money is made from each piece of content. Automatic Yield will use this information to personalize the reader experience and optimize for the highest-yielding content.

Total Revenue

A combined view of all revenue sources, from Google to Facebook and Twitter - even your own DMP data and DFP key value attribution at the content level.

Revenue by Top Referral Sources

Inform your spending decisions and advertising strategy by knowing which sources are delivering the most revenue relative to traffic.

Article-Level Revenue

Immediately understand off-platform revenue opportunities and know when to take action - like pushing content to Facebook Instant Articles or Apple News.

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Learn about enhancing engagement through real-time content, position analytics, programming content and headline testing.

Thursday, June 23, 2016, 10:00 - 11:00 AM (EDT)

Upcoming Webinar:

PRESENTER

Dennis Yuscavitch, Head of Product Marketing

An Inside Look at Visual Revenue

See All Your Revenue in One Place

Additional Resources

View Recording

Learn about enhancing engagement through real-time content, position analytics, programming content and headline testing.

Webinar:

PRESENTED BY

Dennis Yuscavitch, Head of Product Marketing

An Inside Look at Visual Revenue

Welcome to Automatic Yield

How It Works

Identify

Outbrain Automatic Yield identifies the publisher’s content that offers the highest user engagement, while delivering the most revenue for the publisher.

Recommend

The publisher’s content is personalized and recommended in the Outbrain placement.

 

Deliver Revenue

A user clicks on the publisher’s content, delivering them to the revenue-optimized page.

See Results

The incremental revenue lift is displayed in the Automatic Yield Total Value Report.

If all content is not of equal value, your traffic sources do not produce the same ROI. Since publishers rely heavily on referral traffic, you need to have a real-time view into the value these referral sources bring, whether it’s paid or organic traffic.

Total Value Report

See and manage all your revenue - in a single dashboard

Get an Overview of Important Features

Contact Us

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